Our Story
CampaignLab’s origin story is a simple one. The agency was established with the belief that a PR firm could be more than the legacy model and instead operate as a true creative agency that integrated across other communication methods including production, marketing, and digital.
Fast forward five years, 18+ industry awards, four agency of the year accolades, a Trans-Tasman expansion and an ever-growing list of trusted clients, CampaignLab has grown – but our philosophy still rings true.
We help brands join the conversation their customers are having. And we do it with our core values of Honesty, Equality and Bravery ingrained in the way we work.
PR Week Asia Awards
Gold: Best Brand Development (Product) Campaign
Gold: Best Integrated Marketing Campaign
Bronze: Best Campaign - Technology
Bronze: Best Influencer Marketing Campaign
Mumbrella CommsCon Awards
Winner: Best B2B Campaign
Winner: Best Use Of Owned Media
Mumbrella CommsCon Awards
Winner: Best Campaign with a Small Budget
Marketing Interactive PR Awards
Gold: Best PR Campaign: Consumer Products
Bronze: Most Creative PR Stunt
PR Week Asia Awards
Gold: PR Communications Team (Agency)
Gold: PR Event
Bronze: Campaign of the Year
Mumbrella CommsCon Awards
Winner: Small Agency of the Year
Highly Commended: Best B2B Campaign
The Holmes Report
Winner: Pound for Pound World's Most Creative Agency
PR Week Asia Awards
Gold: Best Media Relations
Gold: Best B2B Campaign
Silver: Best B2B Campaign
Silver: ANZ PR Campaign of the Year
Bronze: Best CSR Campaign
Mumbrella CommsCon Awards
Winner: Best B2B Campaign
PR Week Asia Awards
Gold: Best New Agency